Meet the No.1 cleanser for men at the 2013 SURE Beauty Award. Hera Homme Purifying Cleansing Foam is a refreshing creamy cleansing foam which has dual-function of gentle facial cleanser and shaving cream. It creates fine and rich foam with comforting scent to remove all wastes and impurities on the skin.

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Wash the face with lukewarm water, take right amount on the hands to make a lather and gently massage the face with it in a circle motion. Use lukewarm water to rinse off the cleansing foam and wash the face again with cold water.

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Inspired by the beauty, grace, and confidence of the Seoulista woman, Hera strives to bring her sophistication and elegance not just to its skincare and makeup offerings but as an ambassador of K-beauty to the world. And with hallyu star Jun Ji Hyun as the face of the brand, it won’t be hard. Hera Rouge Holic lipsticks and UV Mist Cushion (Paris Hilton is reportedly a fan) are fast becoming must-haves, thanks to their appearance in Jun’s latest drama. And it’s not just about style — there’s plenty of substance to Hera, too. Backed by 30 years of skin cell research, Hera’s innovations include the world’s first cell-mimicking substance as well as its Cell-Bio Technology, which activates skin cells to bolster the healthy functioning of skin. Part of the AmorePacific family, this modern beauty line is every bit as sophisticated and pragmatic as its muse.

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