About the product
Who says your mist can’t be as elegant as your serum? Sulwhasoo brings the oft forgotten mist into prominence with this extraordinary formulation. The First Care Activating Serum Mist is an oil-water serum mist featuring five precious ingredients that make up Sulwhasoo’s JAUM Balancing Complex™, a complex that helps restore the balance and radiance of skin. This balance is achieved by improving the skin’s overall appearance, vitality, firmness, clarity, nourishment and skin turnover. The Sulwhasoo First Care Activating Serum Mist provides an incredibly concentrated moisture that is instantly absorbed into the skin. The mist soothes the senses with its aromatic herbal fragrance, and its refreshing effect can be enjoyed anytime, anywhere, while providing your skin with all the benefits of Sulwhasoo’s sophisticated formula.
What exactly is the JAUM Balancing Complex™? It’s Sulwhasoo’s unique formula that replenishes the yin energy to restore balance lost with age. Approximately 3,000 traditional Korean medicinal herbs, such as the “Boncho gangmok” and “Sinnongbonchogyeong” are used for cosmetic purposes as identified in ancient Korean texts—and after thousands of tests, 163 were selected for their efficacy. Among these 163 medicinal herbs, Sulwhasoo narrowed the selection down to 30 of the most powerful for further research. By testing the efficacies of each medicinal herb, Sulwhasoo finally discovered the five optimum ingredients, namely: Peony, Sacred Lotus, Solomon’s Seal, White Lily, and Rehmannia. But this luxury Korean brand did not stop there. They applied the traditional method of brewing while testing the formula every 10 minutes, in order to allow the five ingredients to create a synergy through ‘Harmony and Balance’.
After numerous tests, Sulwhasoo discovered that the ingredients did not reach their peak potency when brewed less than 18 hours, and became ineffective when brewed longer. Thus, they concluded that 18 hours was the optimal brewing time, giving birth to the JAUM Balancing Complex™, which leaves the skin smooth and moisturized, and replenishes its energy deficiency in order to restore the skin’s balance.
What does all this mean? Sulwhasoo has bridged the gap between ancient wisdom and modern technique to bring you one of the most elegant and powerful mists available on the market today. Indulge your skin in thousands of years of knowledge, cutting edge extraction and brewing techniques, and see the wondrous results for yourself today.
Using a spritz of mist in between each of your skincare steps adds a serious layer of hydration, boosting the effects of your skincare regimen and providing your skin with major boost from the incredibly powerful herbs and extracts with each shot!
Before using, give the mist bottle a thorough shake to mix the oil-water essence. At a 3-5 inch distance, lightly spray the mist onto face. Gently wrap your palms around your face and press in to promote absorption.
Additionally, use this mist throughout the day whenever you skin is feeling dry or tight.
This prestige beauty brand, focused on hanbang ingredients indigenous to Korea, is as highly respected in its native land as it is abroad. Proof? Locals say its Ginseng Cream is something you’d gift to a potential mother-in-law. In its earliest iteration, that ginseng cream was what launched Sulwhasoo over 50 years ago. While helping his mother’s camellia oil business, Sulwhasoo founder Suh Sung-whan came to appreciate the power of traditional Korean herbs. Working with Kyunghee University of Oriental Medicine to blend traditional Korean medicinal herbs and methods with science-backed research, Suh founded the company that would become Sulwhasoo in 1966. All of Sulwhasoo’s ingredients are meticulously cultivated in AmorePacific’s herb farm, from the saponin-rich ginseng to white lily to East Indian lotus. Its signature formula of jaumdan, which consists of five potent herbs, targets the body’s Yin energy to fight dryness, dark spots, and inflammation. In 2004, Sulwhasoo became a best seller in Hong Kong, and in 2010, the prestige skincare line made its North American debut at Bergdorf Goodman.