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Why You Need to Know Mugwort, aka Artemisia, the Hottest New Ingredient Out of Korea
You heard it here first: Mugwort is the new It ingredient. Find out why Korea can’t keep the ingredient in stock. (And why you’ll probably see mugwort all over Western beauty in, say, six months.)
It’s a huge part of my job to keep up on the trends coming out of Korea. I watch and study YouTube videos, I have multiple Google alerts set up so I get emails every night, I even have a podcast and a group chat with my friends-slash-co-hosts where we share all of the latest beauty findings.
And that’s how I fo...
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