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June 16, 2017

How to Get Your Man on the K-Beauty Train

It’s not just about vanity — your masking session with your guy can actually qualify as a date night. Here’s how you can trick get your man on the K-beauty train.


K-beauty is a lifestyle, and when it comes to getting your partner in on the fun, it’s not always an easy sell. He’s sat back and watched more and more bottles invade your bathroom, seen your time in front of the mirror grow from 2 to 20 minutes, and peeped those Internet searches for the benefits of snail filtrate. He might be slightly intimidated — and slightly might be an understatement.


So you want to bring the two loves of your life together? Well, good news — I have some simple ways to nudge him toward joining the glow squad.


man on the K-beauty train


Suss out just how much he knows about skincare


You’d be surprised at how much your partner picks up on, even if he hasn’t been an active part of something. What does your dude know about taking care of his skin? Does it go beyond face washing? You don’t want to risk coming off as condescending, explaining things he already knows.


This is also a great time to figure out what his skin issues are. Does his skin often feel tight and uncomfortable? He might be dry. Giant pores and shine? He’s probably oily. Redness and irritation? Be on the lookout for sensitivity.


Learn together


You’re probably not a dermatologist or skincare expert, and he may have some questions you don’t have the answer to. Go on an educational journey together. Just make sure you make it a light, fun atmosphere and not a stress-inducing SAT cram session. Who knows what you two might discover together!


men's skincare man on the K-beauty train
Proof that these tips work: The author’s own husband doing a sheet mask.


Show him why and provide solutions 


Once you get a handle on his skin woes, show him the power of the products. We all know the proof is in the pudding and seeing is believing. Slap a pore strip on his nose and show him those blackheads. Then show him the products he can use to help fight those little bastards. If his skin is dry, show him how good a nice, hydrating facial oil can feel. The effects are immediate, and it will make a lasting impression. This also has the added benefit of showing him what a difference self-care can make, which will lead to a better understanding of why you are all about that K-beauty life.


Break out the skintertainment


Those crazy fun products that first got you hooked? They’ll work on him, too. Now’s the time to break ’em out and have a party at the sink. No one can be in a bad mood when they have a bubbling mask on their face. Fun sheet masking makes for great couple selfies, and a giant cloud of foam from your bubble net will never not be awesome. It’s hard not to want to be a part of something that’s fun.



Make it a group thang!


Look, when you’re spending 10 to 20 minutes sequestered in the bathroom after a long day of not seeing each other, that’s a significant amount of time. Earmark your routine time as a chance to catch up with each other. Blow off some steam and listen to each other’s tales about your respective days as your fighting the good fight. Much like couples who take up biking or working out together, this is something that you two can bond over while bettering yourselves.


Show him how much you care


Let him know it’s not just a vanity thing; this is a health thing, and you care about the state of his largest organ. (I dare you to say that verbatim and watch for the incoming dick jokes — “You mean my other largest organ, right babe?”) Skincare is health care, and you want to make sure the package that protects the love of your life is in its best shape possible. Who can argue with that?


Do you skincare with your guy? How did you get your man on the K-beauty train? Share your stories with us!



Coco Park is an author, beauty journalist, blogger, podcast host, and all around oddball living in Montreal Quebec with her family. Originally from the southern USA, she worked for several years in the makeup industry as a professional makeup artist and holds a certificate in esthetics. She is a proud member of the Choctaw Nation of Oklahoma. Want to know more? Check her out on the Beauty Beyond Basics podcast, on her blog, on Instagram @thebeautywolf, and in her book "Korean Beauty Secrets: A Practical Guide to Cutting-Edge Skincare & Makeup."




Great tips! Thank you! My boyfriend tried his first sheet mask yesterday! :)