Beautytap Awards: The Immortals - Top 10 Eternally Desired Beauty Products

Achieving icon status in the beauty industry requires high-quality formulas, impressive efficacy, and stellar innovation. The products in this elite category are also respected by beauty experts, industry professionals and are social media darlings, earning authentic prestige without heaps of paid influencers.

This lineup has a loyal fan base because the products genuinely work and deliver sensational results. From heritage beauty companies to ingenious newcomers, these darlings have achieved immortal status and empower with timeless allure.

“I believe all women are pretty without makeup—but with the right makeup can be pretty powerful.” - Bobbi Brown

Lip Mask

Kiss your lips with Laneige’s Lip Sleeping Mask. Inspired by K-beauty, this bestselling leave-on nourishes overnight with lasting hydration. A rich complex of antioxidant berries, murumuru seed, coconut oil, vitamin C, and shea butter softens and smooths for immediate gratification, sans any sticky. Four delicious flavors—berry, vanilla, sweet candy, and gummy bear—moisturize dry flaky lips with a lightweight gel and subtle shimmer. Apply as needed for a dreamy kisser.

Foundation Stick

Created by a legendary French fashion house, Dior Forever Skin Perfect Foundation Stick is ultrachic. This multi-use wonder has a flawless matte finish for total coverage, blemish perfection, or touch-ups. A blurring effect refines pores while the featherweight feel allows skin to breathe. Skincare meets makeup as revitalizing iris flower extract delivers hydration, antioxidants, and a dewy natural grace. Choose from 18 shades formulated with more than 50 years of makeup expertise. Dior forever indeed.

Eye Cream

Known as a gourmet delicacy, escargot boosts health and beauty inside and out. Snail secretion is surprisingly packed with collagen, elastin, hyaluronic acid, and myriad benefits. Cosrx’s Advanced Snail Peptide Eye Cream harnesses this mighty miracle in a transformative eye elixir, blended with peptides and niacinamide, that renews skin cells, smooths wrinkles, reduces puffiness and dark circles, and balances tone. “Never look tired again!” boasts the brand. Cultivation is cruelty-free; snails freely glide around in a tranquil dark room, naturally leaving mucin over mesh. We are charmed.

Powder Foundation

Maybelline is a powerhouse and Super Stay Up to 24HR Hybrid Powder Foundation is proof of time-honored moxie. It acts like a liquid and feels like a powder, polished and comfortable. Technology and beauty unite in this easy to use compact. All-day, all-night coverage is amazingly sweat-resistant, water-resistant, transfer-resistant, and caking-resistant. 16 hues for warm, neutral, and cool undertones highlight skin with a soft luster. Use a sponge for fuller coverage or brush on for a more natural visage.

Lip Balm

Celebrate end of week sweetness in Summer Friday’s Lip Butter Balm. Made vegan, sustainable, and luscious, eight sheer colors infuse lips with max moisture, shiny gloss, and a hint of flavor. Delight in vanilla, sweet mint, pink sugar, iced coffee, cherry, and more. Shea and murumuru seed butters soothe and condition chapped lips with a non-greasy texture for daytime or as an overnight mask. Here’s to feeling like a Summer Friday every day.

Luxury Essence

For absolute indulgence, relish La Prairie's Skin Caviar Essence-in-Lotion. This pre-serum treatment, adored by celebrity esthetician Adeela Crown, is the first step in a luxuriant skincare routine. Made with quintessential Swiss precision and distilled caviar water, the silken formula lifts, firms, conditions, and readies skin to savor products that follow. It is best used morning and night for resplendent results. Delicately pat into skin, avoid the eye area, massage until fully absorbed, and cherish the fragrant essence.

Mascara

Lashes elegantly flutter with Lancôme’s Lash Idôle Mascara. No clumping, flaking, or smudging here—360 tiny brush bristles evenly distribute the weightless gel for fanned out fabulousness. And a smart, seemingly magic double-sided wand enhances every lash in glossy black or true brown; the inside curve builds volume and verve, and the outside curve lengthens and lifts. Flaunt the look of an eye-catching professional lash lift in one effortless minute. Merci beaucoup, Lancôme.

Face Cream

The award-winning Skinfix Triple Lipid-Peptide Cream is clinically proven to strengthen the skin barrier in just 30 minutes. This fast-acting, dull skin reviving, eczema healing marvel plumps, firms, and restores with visible radiance. It’s safe for sensitive derma and can be used with retinol, chemical exfoliants, vitamin C, and most active ingredients. “At Skinfix, we truly believe there is an emotional connection between healthy skin and a healthy spirit,” says founder Amy Gordinier. “We are obsessive about healing skin.” Beautytap reviews are overwhelmingly positive affirmation.

Lip Gloss

Acclaimed as America’s #1 lip oil, NYX Fat Oil Lip Drip reigns supreme. It dazzles like a gloss and replenishes like a cream. Plant-based ingredients including vegan squalene and cloudberry, raspberry, and rose hip oils have big benefits for 12-hour hydration. The large applicator smooches lips with non-sticky high shine. A collection of 14 sumptuous shades from clear and translucent hot pink to deep muted rose and plum brown are stunning solo or as a compliment to other lip makeup.

Primer

Proper prep is a game changer for any beauty look. Refy’s Glow and Sculpt Primer is a secret to success. Set the tone for luminosity and definition with this multitasking serum—a built-in roller applies niacinamide (to smooth), vitamin E (a nourishing antioxidant), and glycerin (for hydration). Skin is brightened instantly, and the unique surface helps makeup stay in place for up to eight hours. Plus, it reduces puffiness and the appearance of fine lines while encouraging gentle facial relaxation. Makeup rituals will never be the same.

Treat yourself with compassion and tried-and-true beauty products. “Love yourself first, and everything else falls into line. You really have to love yourself to get anything done in this world." - Lucille Ball