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Traditionally, the locals in Avignon, France, would say that the five purest elements that first appeared after the world was created were “water, earth, flowers, breath, and a baby’s smile.” Inspired by these five purest elements, Le Cinq (which means “the five” in French) was founded to make everyone in your family — including baby! — smile. Formulated with only the finest natural ingredients and free of the harmful stuff, Le Cinq is safe for sensitive skin types, mothers, and yes, even the wee ones.