privé is a salon-quality hair care brand that is curated with the highest quality clean and natural ingredients on the planet, with no trade offs.as a women owned and women-led company, privé is inspired to give 1% of its revenue to support women in need. their mantra is “do good for the world and feel good about the change you create.”The brand is driven by purpose and passion and doing business for a force of good that reflects the privé values: responsible, authentic, transparent, sustainable, and cruelty free.