Weekly hair treatments have been part of my routine for years, and I’m always on the hunt for something new. Runway Hair is a woman-owned company (woohoo) that makes hand-whipped products using all natural, top shelf ingredients. My jar of their Planti-iful Premier Plant-Based Reconstructing Mask arrived during an extreme heat wave, so the product lacked its fluffy whipped texture, but it still impressed me, and here’s why: 💋Ingredients: Right now, I’m working on an article about sun protective ingredients, and Runway’s product includes two key ingredients that offer UV protection: carrot seed oil and meadowfoam. Most people know the value of sunscreen for their skin, but hair can be equally damaged by UV rays, especially if you like vibrant colors (I usually have several hot orchid streaks in mine). Additionally, Runway’s mask includes baobab oil to help with hair growth; bacuri butter to increase collagen product; and rahua seed oil to promote shine and tamp down flyaways. That’s a lot of goodness in one jar! 💋Designed for Ethnic Hair and Everyone Else, Too: Runway’s founder Shameka has created a product that works for all hair types because all hair needs hydration. Since my hair is heavily highlighted, it loves oil treatments, and even though my jar was more liquid than solid, the results were impressive. Beautiful, shiny, and crazy soft. That’s exactly what I want from a treatment. 💋A Recommendation for When to Purchase: Because heat deflates the mask’s poufiness, I recommend ordering and storing the product in a cool location (not your bathroom). The 2 oz. jar I received should’ve lasted 4-8 uses had the product been in its original whipped consistency. Unfortunately, I only got two uses out of mine, but I loved it nonetheless. I’d definitely purchase this during the late autumn and early winter to ensure receiving it in tip top condition. P.S. It smells lovely, too! Beautiful ingredients, beautiful results.

This is definitely the one…Plant-iful Premier plant based reconstructing mask by Runway Hair. I just love the smell for one it is earthy, herbal, and invigorating. The texture is soft and light weight so it seeps right into the hair follicles without leaving a dull appearance on the hair shaft. You can use Plant-iful as a post wash 30 minutes to 1 Hour or to speed up the process you can use a hood dryer for about 20 minutes and you can also use Plant-iful as a Ieave In conditioner as well. I really love the tingling affect that I got right away it soothed my scalp and I notice that it also works really good as an anti itch for the scalp so I used it as a leave in because I just love the way my scalp felt and I wanted to see what it would achieve as a leave in. I am not big on leave in conditioners due to the dullness that most leave in conditioners cause but I can honestly say founder Shameka Ethridge absolutely took her time finding all of the exotic ingredients to come up with this amazing formula that not only represents culture but unity. Runway Hair has an amazing line of all natural products that’s safe for everyone even your pets! I am definitely adding this product to one of my hair regimen from now on it is worth it!

What an amazing brand with an amazing story. I absolutely love the concept of creating a line for your daughters and family that extends to your friends and others in the community. This woman-black owned company goes to the next level on all aspects. My favorite note I have for this particular product is that it is 100% natural and truly means it. It is a product that you definitely want to get straight from the FedEx man and put into your fridge or vanity and have noticed it will change in texture depending on the heat of its environment but saw no difference on final benefit. It was a divergence from the traditional hair mask that is usually heavy in oils with more of a natural consistency as if I made it at home. There are some stellar ingredients here I have never seen before and my favorite noteworthy ingredient Baobab Oil & Tucuma butter which both have amazing benefits for scalp health and hair growth.

I really love a great story behind a brand, and this Black-woman owned business is one. I love that Runway Hair is about creating “BOSS” and “TRENDSETTING” hair by only using pure, organic, “ALL-NATURAL” for women that want to rock their natural hair. The mask is very rich in nutrients that consist of Bacuri Butter, Baobab & Rahua oils. I enjoyed the amora of Rosemary and peppermint as they helped repaired my processed hair. Notice less hair coming out but I will need to knock off a star as I will need to continue to use the mask as I like to use deep, rich reconstructive treatments monthly. However, I used it for 2 weekends to give a good review. In the first week of using the mask on my hair and wigs, I noticed an instant transformation in the quality of my hair texture, which I even saw I lovely boost in my hair color, too. I feel this is a great mask for thick, wavy, coily, & curly hair textures, and I highly recommend using it after a coloring/highlighting, bi-weekly, or monthly (depending on your hair needs). I would love to try more from this brand! IG: @samk_beautytap2020

My hair is naturally frizzy and large. It isn’t curly, but wavy when it wants to be. After years of bleaching and coloring my hair, it definitely needs help. I tried this reconstructing mask by applying it to my dry hair. I let it sit for about 45 to 60 minutes. I noticed that it wasn’t whipped when I received it, like it should be, but that is normal when traveling, especially in the heat. So I wasn’t worried about how well it would work, just from that. It has a scent to it, but I can’t pinpoint it. I really enjoy the smell though, it’s kind of perfumy, but woodsy. The product was creamy and made my hair look greasy while it was on. After I rinsed it, I actually washed my hair with shampoo, as my hair is dry, but without shampooing it I worried it would look greasy or be weighed down. This product, even with shampooing it out, did wonders for my hair! My hair was shiny, not greasy, very smooth when I straightened it and I had no issues with it tangling throughout the day like normal. The next time I use it I plan to try not washing it out and see how my hair does. Maybe it will be better! The container is rather small, and didn't seem to be full with the product. I loved the product, but feel that there wasn't enough for me to use it more than may 2 or 3 times. If you would like to read more reviews you can visit beautyneedsbyalina.weebly.com

I'm starting to think I might have been ripped off here. My jar was half full and contained a very brown very smelly product that looked nothing like everyone else described or as was pictured. I think mine might have been bad or gone bad at some point because it smelled and looked so awful I was afraid to even apply it to my hair. I thought at first it was because it was a plant based hair mask but after reading everyone's wonderful reviews raving about the amazing smell and seeing some pictures of it being white I'm sure I got a bad batch sent to me and I'm now glad I didn't use the product. I am rather disappointed because I really should have liked you try the product. From what I read about this product it sounds really amazing. The frizz control would be a dream come true.

The Plant-iful Premier Plant Based Reconstructing Mask transforms the quality of your hair with the plant derived hair mask that will instantly improve the quality of your hair. Use after you wash your hair, coat hair with reconstructing mask, leave in for 30 minutes to an hour or under dryer for 20 minutes. Rinse with warm water then cold water for 1 to 2 minutes. The mask although is safe to use as a leave in treatment. It is an intensive repairative mask that seals and revives the hair. This reconstructing mask contains Rahua oil which penetrates deeply into hair to promote shine, takes care of flyaways. Baobab oil increases hair growth. Bacuri butter nourishes hair and helps with collagen production without weighing hair down. This mask also contains a high natural source of sulfur. In all, I love using hair masks and have noticed an improvement in my hair's health after using this product. Leaves my hair feeling nourished and lustrous. Also, makes my curls look overall healthier.

Beautytap has done it again! My dry, frizzy, poofy hair was instantly soft, smooth and manageable. I love that the mask is plant based and natural, filled with natural oils and butters and it smells divine. Imagine walking into a yoga studio, incense burning, essential oils fill the air.   It smells like a yoga retreat in your shower.  The only reason I'm giving 4 stars instead of 5 is that the jar was only half full when I opened it, leaving me with enough for only about 2 treatments.   :(  I wish it came in a large jar because I'd use it once a week as my treatment!  

Can you believe that this reconstruction mask is completely plant based! I was so anxious to try this product because it's something so pure and wholesome. This hair mask is designed to repair and strengthen our hair. After using this product, I could say that my hair felt so nourished. I like that my hair also felt super light after using , even after styling and using multiple products! This mask contains so much amazing oils such as Baobab oil, Rosehip Seed Oil, Grapeseed Oil, Marula Oil, Pomegranate Seed Oil, Moringa Oil, Avocado Oil, Meadowfoam Oil and many others. The ingredients alone are great ingredients going into our hair. This mask definitely makes my hair look shiny and it keeps my hair looking mess free, especially during these humid days we've been having lately here in NYC. My favorite part about this mask is that it is free of chemicals. This mask is convenient for any hair type. Especially those with colored treated hair. You dont have to worry about any chemicals interfering with your color treated hair, in fact this product is going to help repair and strengthen your hair making it more healthy. It also promotes blood circulation and hair growth.

As I opened up the jar I was overwhelmed by a very sweet smell. I had noticed that the jar was about ½ full of product. So I looked at the ingredient list and saw how concentrated it was with so many oils and butters. So after I had shampooed and conditioned my hair I then towel dried it. I took some of the product and put it in the palm of my hand and rubbed my hands together so that the heat of my friction would soften the oils and butters to allow it to spread more. I then applied it to my hair with a fine coat when I was done I decided to rub my scalp so that the oils would penetrate deeper into my hair follicles. I put my shower cap on and allowed it to do its job. An hour later I rinsed off my hair. I found that as I combed my hair it was tangle free. I put my hair up and allowed it to air dry. When my hair was dry I brushed it out and it smelled awesome and it felt soft like butter. My hair looked shinny but did not feel heavy or greasy, soft to the touch and smelled great. I would have appreciated more product in the jar but I understand when things are not mass produced it is hard to control. Hats off for the incredible selection of ingredients in this product like baobab oil rich in omega 3’s and Rahua which also helps to maintain your color pigment by pushing it deep into your hair shaft so your color treatments will last longer and for Bacuri also rich in fatty acids seals and stabilizes the production of elastin and collagen and will strengthen your hair strand by strand. Most of all I am thankful for the love, passion and desire to give us all an awesome product.

Wow, I have really enjoyed using this hair mask that is made from all plant-based ingredients. As many other reviewers mentioned there wasn't tons of product in the jar due to the all natural ingredients and how the climate can change the consistency, so when I received it it only had about half the jar filled (which is the only reason for the 4 stars). Having said all of that, this is a great hair product! Some spotlight ingredients that I love are; bamboo extract, rahua oil, & tucuma butter. So the way I used it was, after I washed and conditioned my hair I coated it with the mask (btw it smells sooo nice) and then I used my towel twist to put it up for about an hour. I then (as directed) rinsed it away first with warm water and then followed with a cold water rinse. I then blow dried it with a round brush and the end result was I had lots of nice volume and shine, it felt exceptionally smooth and it definitely enabled me to have a great hair day!

When I imagine what a natural spa would smell like, it's this! The smell is divine and starts the sensorial experience when you first open the jar. I love the plant-based aspect of the Runway Hair X Peggy Sulahian Hair Plantiful Premier Plant Based Reconstructing Mask. I don't think I have ever used a 100% plant based hair treatment product before and I was really impressed by the results. All of my hair masks have been thicker, while this one is a little more thin. My hair is pretty thick and very wirey because of my natural gray and I like having the thicker consistency in a hair mask. I liked the end result BUT, I used the whole contents of the jar and I had to peel off the label in order to open the jar. That would be the only drawback of using this product for me personally. I would like this for a travel size product but not to use weekly on my hair due to the price but I do appreciate the premium ingredients and what the company stands for.