Solely by the numbers – meet the buzzy brands that won the hearts of a diverse community of professional beauty experts.
2022 was a momentous year for Beautytap. We saw the expansion of the Beauty Expert Review Program as well as the release of the revolutionary Beautytap Digital PRO Card Membership Program.
But what really makes us proud is the meaningful work our professional beauty expert community (accredited makeup artists, estheticians, hairdressers, cosmetologists and more) achieved by helping hundreds of coveted brands obtain first-person feedback about their products through trusted, detailed written reviews and video testimonials
While many other esteemed beauty media outlets honor brands with awards, what is unique about Beautytap’s Top 10 Beauty Brand Awards is they are based solely on data via the independent, unpaid reviews shared by our diverse beauty expert community.
Taking stock of the year “by the numbers” revealed the top 10 highest rated products overall including: haircare, skincare, cosmetics, men’s grooming products, nailcare, body butters, and oral care.
And, since many campaigns varied in scope, we’ve broken these down to showcase the best of the best in both the “over 100” and “under 100” review categories.
Here are the winners for 2022. Congratulations!
Top 10 Brands with Over 100 Reviews
#1. Vacation Inc. Classic Whip SPF 30 Sunscreen Mousse – 4.9 / 135 reviews
Most of us wouldn’t use the word “innovative” to describe sunscreen, but the Classic Whip SPF 30 Sunscreen Mousse from Vacation® turned a skincare staple into a frothy dessert-like mousse with the most enthralling scent. The luscious, whipped cream-style, broad spectrum foam feels “lighter-than-air,” is formulated with high quality ingredients, dermatologist approved, and changed the way we’ll view SPF going forward.
#2. Skinworx Nourish + Repair Cream – 4.9 / 122 reviews
The Skinworx Nourish + Repair Cream was a blockbuster hit with a near perfect score from Beauty Experts with diverse skin types. The soft, hydrating cream packs ceramides, peptides, stem cells, niacinamide, and green tea polyphenols into a non-greasy moisturizer that’s even fantastic on post-procedural skin.
#3. Antedotum Essential Daily Sunscreen – 4.8 / 132 reviews
If you didn’t find the perfect mineral sunscreen in 2022, then you didn’t try Antedotum’s Essential Daily Sunscreen. The zinc oxide and Aspen bark combo disappears into skin, leaving behind a smooth satin finish that hydrates and protects skin from UVA, UVB, and HEV light.
#4. KareCo Tangle Buster Mini Brush – 4.8 / 128 reviews
We love a good hair tool, especially when it’s priced right and fits in a purse or gym bag. The KareCo Tangle Buster Mini Brush glides through hair and detangles ouchlessly.
#5. TCM 3N1 Shave Glaze – 4.8 / 123 reviews
Male and female Beauty Experts loved how TCM’s 3N1 Shave Glaze improved their shaving experience. From head to toe, TCM prepped, calmed, and moisturized skin while helping razors to glide over it effortlessly thanks to a trio of hydrating oils.
#6. Decorté Liposome Advanced Repair Serum – 4.8 / 123 reviews
As one of KOSÉ Corporation’s many brands, J-beauty favorite Decorté’s Liposome Advanced Repair Serum took the sixth spot, thanks to its ability to keep skin hydrated for up to 24 hours. The coveted sap from Japanese white birch trees improves barrier function and steeps skin in moisture while improving its elasticity, tone, and firmness.
#7. Kadalys Musalis Smoothing Night Cream – 4.8 / 135 reviews
2022 introduced us to banana bioactives, and the Musalis Smoothing Night Cream from Kadalys earned the seventh spot. This woman-owned, vegan brand upcycles imperfect bananas into anti-aging skincare filled with antioxidants and hyaluronic acid to promote smoother skin with less visible pores while you sleep.
#8. Snow Teeth Whitening Kit – 4.8 / 133 reviews
Getting a brighter smile and healthier gums no longer requires a visit to the dentist thanks to the Snow Teeth Whitening Kit. Using the easy-to-use LED mouthpiece for just 10 minutes a day gave our experts measurably whiter teeth in less than 30 days.
#9. Orpheus Resurrection Serum Slip Cleanser – 4.8 / 132 reviews
Our Beauty Experts loved the Orpheus Resurrection Serum Slip Cleanser for its gentle micro-foam texture and ability to purify, detox, exfoliate, and brighten skin all in one step. Formulated with sensitive skin in mind, the amino acid cleanser is even safe for the delicate eye area.
#10. butter LONDON Melt Away Cuticle Exfoliator – 4.8 / 134 reviews
Prepping for a manicure or simply tidying up your cuticles just got a lot faster and safer. The combination of Irish moss and potassium hydroxide in the Melt Away Cuticle Exfoliator from butter LONDON dissolves dry, dead cuticle skin in two minutes flat.
Top 10 Brands with Under 100 Reviews
#1. d’Alba Waterfull Essence Sunscreen – 4.9 / 67 reviews
K-beauty sunscreens are renowned for their aesthetically appealing texture. d’Alba’s Waterfull Essence Sunscreen took the top slot because it not only feels good on, but it also smells heavenly. No sticky, tacky finish or white cast here. This SPF has a rating of 50+ PA++++ – the highest protection you can get in an Asian sunscreen – and incorporates white truffles in a sheer, essence-like cream that leaves skin protected and radiant.
#2. d’Alba White Truffle First Spray Serum – 4.9 / 70 reviews
Coming in at number two is another winner from d’Alba. The White Truffle First Spray Serum obtained a near-perfect score for its blend of avocado oil and white truffles in one of the finest mists we’ve ever experienced. This luminosity booster packs a punch of hydration while improving skin’s radiant glow. It also sets makeup beautifully.
#3. CLE Cosmetics Lip Care Trio – 4.9 / 25 reviews
Pampering your pout is a process, and after trying CLE Cosmetics’ Lip Care Trio, we wondered why no one ever put all the necessities in one kit before. The on-the-go trio includes everything you need to exfoliate, moisturize, and color your lips. And after trying the liquid peeling product, you’ll ditch those abrasive sugar scrubs in an instant.
#4. Joanna Vargas Twilight Repairing and Hydrating Night Serum – 4.8 / 49 reviews
The Beautytap community was the first to experience celebrity esthetician Joanna Vargas’ Twilight Repairing and Hydrating Night Serum, and we couldn’t stop raving about the milky serum’s feather-light texture and skin calming abilities. Add in a covet-worthy ingredient list featuring epidermal growth factor (EGF) niacinamide, and red algae, and you’ve got a keeper.
#5. Tricoci Smoothing Serum – 4.8 / 74 reviews
Love that sleek salon blowout? So do we, and Tricoci’s Smoothing Serum made our strands sleek, smooth, and shiny. The lightweight hair serum protects your color and also prevents damage due to heat styling. With both hempseed oil and Argan oil, this serum seals in moisture and helps fights frizz.
#6. Albion Flora Drip – 4.8 / 71 reviews
Plump, smooth, hydrated skin is only a splash away, thanks to Albion’s Flora Drip. This luxurious, non-sticky, J-beauty essence steeps skin in hydration while calming inflammation, boosting collagen production, and fighting free radical damage.
#7. Albion Infinesse Derma Pump Milk – 4.8 / 73 reviews
Albion also introduced the Beautytap community to its “milk first” approach to skincare, and the Infinesse Derma Pump Milk instantly won them over. The OSK9 peptide in this luxurious, creamy hydrator absorbs quickly and makes skin feel both moisturized and elastic.
#8. Melach 33 Luxe CBD Body Butter – 4.7 / 70 reviews
If you battle dry skin but hate the heavy feel of most body butters, check out the Melach 33 Luxe CBD Body Butter. This heavenly cream combines shea butter and hyaluronic acid with a trio of oils, including CBD to fight inflammation. From the alluring scent to the non-sticky finish, this giant tub is the definition of luxury.
#9. Kosas Hotliner Hyaluronic Acid Contouring Lip Liner – 4.7 / 89 reviews
For next level lip lining, the Kosas Hotliner Hyaluronic Acid Contouring Lip Liner received high marks. The retractable, self-sharpening tip applies a creamy coat of color without tugging. As a full lip color, the hyaluronic acid also prevents it from feeling dry like traditional pencil liners.
#10. Fillerina Long Lasting Durable Effect 7 Day Treatment 4.7 / 60 reviews
Thanks to Fillerina, you can treat fine lines and even deeper wrinkles at home for up to two months with one kit. The Long Lasting Durable Effect 7 Day Treatment uses a fine-tipped applicator to precisely place 12 different forms of hyaluronic acid onto the skin. After one consistent week of use, there’s even a weekly booster to maintain results.
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